Sangeetha Arunachalam, Founder, Kadaiveedhi: A Facebook Group Admin turned an E-Commerce Entrepreneur to Support Mompreneurs
“Individual Commitment to a Group Effort –
That is what makes a Team Work
A Company Work
A Society Work
A Civilization Work”
Vince Lombardi
Ms. Sangeetha Arunachalam and her ‘Kadaiveedhi’ team stand as a perfect example of this words from Vince Lombardi. Ms. Suba Lakshminarasimhan interacted with Sangeetha, here’s the excerpt from the telephone interview.
Few words from Suba to give a little background. ‘I still remember the day when my co-sister Pavithra, the Art Enthusiasts, added me in ‘Smart Mommies’ group on Facebook. My baby was a year old then. Initially, the group was just a few of us, new moms discussing baby-related issues, started sharing information on what we were doing, career options, businesses and all. Later, the group grew huge; along with, the business posts grew. That was when Sangeetha Arunachalam, the Chartered Accountant by profession, the admin of Smart Mommies group started another group to support Mompreneurs in the name of ‘SM Business Magnates (SMBM).’ Yes, I have personally witnessed the group growing where thousands of buyers and sellers interacting vigorously.’
How did the journey of SMBM lead to ‘Kadaiveethi,’ an E-commerce Portal? Let’s hear from Ms. Sangeetha Arunachalam, the brain and heart behind the venture.